The owner of a beauty brand is amazed by the huge surge in orders after Taylor Swift was spotted wearing her glitter freckle gel product.
Recently, Taylor Swift made headlines again, but this time it wasn’t just for her music.
The famous singer attended a Kansas City Chiefs football game to support her boyfriend, Travis Kelce.
During this game, she wore something special that caught everyone’s attention, glittery freckles on her cheeks.
This look quickly went viral and led to an incredible boost in sales for the beauty brand that created the freckles.
Beauty brand owner baffled by massive amount of orders after Taylor Swift wore her product
The brand is called Fazit, and it was co-founded by Nina and Aliett Buttleman.
When fans saw Taylor sporting these glitter freckles, they rushed to learn more about the product.
Nina, one of the founders, shared a video on TikTok showing how many orders were coming in after Taylor’s appearance.
In the video, receipts were pouring out of their printer, creating a mountain of orders.
Nina humorously captioned the video, saying, “POV: Taylor Swift wore your brand Fazit’s glitter freckles and the internet broke over it.”
Taylor Swift changed a small business owner’s life by wearing one of her products and driving her sales up by over 3,500% in only 24 hours.
The sudden surge in popularity was overwhelming for the team at Fazit.
Aliett was seen in another TikTok video wiping away tears of joy as she watched Taylor on the screen.
Her brother, Will, posted this video, expressing his excitement that his sister’s product was being worn by such a major celebrity.
Fans were also excited, with many posting their own orders online. One fan wrote, “I saw Taylor Swift wearing glitter freckles, so I ordered some!”
This shows how much influence Taylor has over her fans.
The glitter freckles that Taylor wore are part of the brand’s God Glitter Freckles collection, which retails for $15.99.
Many people wanted to copy Taylor’s look, and the demand for these freckles skyrocketed.
Some fans even admitted to placing multiple orders to ensure they had enough for themselves and their friends.
Nina later posted a follow-up video to express her gratitude. She said that the past 24 hours had been a “literal dream.”
She thanked everyone for their support and kindness, noting how wonderful it was to see so many people excited about their product.
The response from fans and customers was not just about the product but also about the community and positivity that Taylor has inspired.
@nina_beautyfounder @Fazit when TSwift wears our glitter freckles #fazit #swifttok #taylorswift #swifty #taylorswifterastour #glitter #makeup #entrepreneur