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Nike becomes the hardest brand name to pronounce in the world

Tuesday, 09/04/2024, 14:17 (GMT+7)

According to Solopress, Nike is the hardest brand name to pronounce in the world, with a whopping 25,500 Google searches per month.

Nowadays, we are familiar with almost every famous brand in the world. Even, we buy their products every day.

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Hyundai, Volkswagen, Chipotle, and Louis Vuitton also feature among commonly mispronounced brands. Image Credits: Getty

However, surprisingly, it's not uncommon to mispronounce their names. It is believed that many people pronounce them incorrectly!

What about you? Are you confident in pronouncing them correctly? Have you ever wondered if you've been mispronouncing your favorite brands?

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Nike, often mispronounced as "Nai-kee". Image Credits: Getty

Don't worry, this article will reveal the most commonly mispronounced brands and set the record straight.

In fact, almost everyone around the world pronounces famous brands incorrectly.

According to a study by Solopress, people around the world struggle with brand pronunciation more than you might think. 

They analyzed Google search data to identify the brands causing the most confusion.

Supprisedly, Nike tops the list of mispronounced names. 

Nike (Nai-kee): 

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Nkie tops the list with significant monthly mispronunciation searches. Image Credits: Getty

This one might surprise you but with a whopping 25,500 monthly Google searches for the correct pronunciation.

It is believed that Nike takes the top spot. Founder Philip Knight himself confirmed the two-syllable pronunciation ("nigh-kee") in 2014, but many still shorten it to "Nike" (one syllable).

Many people also admit that they mispronounce the Nike brand.

One person said: If Nike keeps on the way they are we won’t need to know how to pronounce it because they won’t exist. 

A second wrote: Good grief. I can't believe people can't pronounce Apple. 

While a third commented: Hyundai didn't pronounce it like that on the ads before, they have changed it. That is why people are confused. And Nike changed it to 2 syllables in the 90's. 

Another added: Yeah sure. People are mispronouncing “Google” are they? And “Apple” and “You tube”. Pray tell me what they DO say?

The second position is held by Hyundai.

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Image Credits: Getty

Hyundai (Hyun-day): This car brand often trips people up. It's not "Hyun-dai" but "Hyun-day" (two distinct syllables).

The third is Volkswagen. 

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Image Credits: Getty

Volkswagen (Folks-vagen): Don't let the German origin intimidate you! Pronounce it "Folks-vaughn" for a smooth delivery.

The fourth position belongs to Chipotle

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Image Credits: Getty

Chipotle (Chuh-powt-lay): This popular restaurant chain can be a mouthful. It's pronounced "Chuh-powt-lay," not "Chip-otle."

Louis Vuitton is in the fifth position.

Louis Vuitton (Loo-ee Vuh-ton): This luxury brand deserves its proper pronunciation. It's "Loo-ee Vuh-ton," not "Loo-is Voo-ton."

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Image Credits: Getty

Here the top 10 hardest brand names to pronounce: 

Nike - 'Nai-kee'

Hyundai - 'Hyun-day'

Volkswagen - 'Folks-vagen'

Chipotle - 'Chuh-powt-lay'

Louis Vuitton - 'Loo-ee Vuh-ton'

Google - 'Goo-gl'

Apple - 'A-pl'

YouTube - 'Yu-tube'

Nissan - 'Ni-san'

Adobe - 'Uh-dow-bee'

Well, so next time you're talking about your favorite shoes or browsing tech giants, use the knowledge you gained from this article to impress everyone with your brand pronunciation prowess!