Selena Gomez surprised fans by selling her $3K diamond ring, which was dedicated to Benny Blanco, for only $12, sparking speculation.
Selena Gomez recently made headlines when she sold a special diamond ring for a very low price.
The ring, which was worth $3,250, was dedicated to her fiancé, Benny Blanco.
This surprising sale happened as part of her new campaign called “12 Days of Really Rare Stuff.”
The ring holds deep sentimental value.
The diamond ring was custom-made by Jacquie Aiche and featured the letter “B.”
Selena first shared the ring on her Instagram in December 2023 to confirm her romantic relationship with Benny.
The ring held sentimental value for Selena, as it symbolized the beginning of their love story.
Selena Gomez sells $3K diamond ring dedicated to Benny Blanco for only $12
On March 12, 2025, Selena kicked off her campaign by sharing 12 rare memories with her fans.
She decided to start with the diamond ring since it represented an important moment in her life.
This campaign not only highlights her past but also builds excitement for her upcoming joint album with Benny, titled “I Said I Love You First.”
Selena offered the ring for just $12 on her merchandise store website.
“For the first day of #12DaysOfReallyRareStuff, which is also a countdown to I Said I Love You First, it felt fitting to choose something that is a symbol of the start of our relationship,” she wrote.
Fans were shocked by the price, especially considering its original value. In her listing, Selena explained why she chose this particular item.
The ring symbolizes love and commitment.
The ring was not just a piece of jewelry; it was a meaningful symbol of Selena’s love.
In her post, she confirmed, “This is the exact, real ring that I posted to my Instagram story in December 2023.”
Fans appreciated the personal touch and the chance to own something that had special meaning to the couple.
Following the sale of the ring, Selena continued her campaign by offering more exciting items.
For the second day of her giveaway, she gave fans a chance to win a signed Coach Selena Grace Bag, which she designed.
The bag is valued at $395, and the winner would be announced soon.
Selena Gomez received a stunning engagement ring.
In December 2024, Selena replaced her wrap-around “B” ring with an engagement ring from Benny.
This new ring features a stunning marquise center stone set in a cathedral design.
The engagement ring is also adorned with an oversized eternity band, making it a beautiful representation of their commitment to each other.
Benny Blanco had a clear vision when designing the engagement ring. He aimed to create a piece that would reflect Selena’s dreams.
During an interview, Benny shared that Selena had shown him designs she liked.
He took her hints seriously and wanted to ensure the ring would be perfect for her.
“I just tried not to f—k up,” Blanco said
Blanco recalled, “She showed me designs and I would always throw little hints. I’d be like, “Yeah, but if I ever made one, would you want it like this?”