Wikiany

True meaning behind Amazon's logo is far different from what people always think

Monday, 22/04/2024, 16:39 (GMT+7)

Amazon's logo holds a hidden meaning that has intrigued many worldwide.

Amazon's logo, known worldwide, has a hidden meaning that has recently captivated the attention of many. 

While most people associate the orange arrow beneath the company's name with a smile, the truth behind it is far more fascinating. 

True meaning behind Amazon's logo is far different from what people always think 1
Amazon's logo intrigues with a hidden meaning which is different from what people always think. Image Credit: Getty

The born of the name Amazon holds Bezos's great ambition.

In 1994, when Amazon was a budding online bookstore, its founder, Jeff Bezos, sought a suitable name and logo.

He initially thought of the name Cadabra, which evoked the phrase "abracadabra." However, due to its similarity to the word Cadaver, Bezos removed the idea. 

After examining multiple options, he eventually discovered the word 'Amazon' in the dictionary. 

True meaning behind Amazon's logo is far different from what people always think 2
Bezos used the name Amazon after discovering it in a dictionary. Image Credit: Getty

This chance encounter led him to choose the name, inspired by the Amazon River, the largest river in the world.

Bezos described Amazon to be a vast and all-encompassing platform just like the important role of the Amazon River.

As Amazon expanded over the years, it transformed into a global powerhouse, diversifying its offerings to encompass nearly every imaginable category. 

This is where the brilliance of the seemingly uncomplicated logo design truly stands out.

True meaning behind Amazon's logo is far different from what people always think 3
Amazon grew into a global powerhouse, offering diverse products and services across countless categories worldwide. Image Credit: Getty

True meaning behind Amazon's logo is far different from what people always think

The orange arrow, often mistaken for a smile, actually represents a clever play on the alphabet, pointing from the letter 'a' to 'z.'

This subtle detail demonstrates that Amazon is a suitable destination for everything one might need, covering many items from A to Z.

The revelation of this hidden meaning has impressed and captivated many people. 

True meaning behind Amazon's logo is far different from what people always think 4
Amazon's logo has a subtle meaning. Image Credit: Getty

Social media platforms have been filled with users expressing their surprise as they discovered the clever design element in the Amazon logo.

Some users even admitted to feeling a bit foolish for not noticing it earlier, while others admired the ingenuity behind the logo.

Amazon's logo is not the only company incorporating a hidden design element into its branding. 

True meaning behind Amazon's logo is far different from what people always think 5
If you check it closely, you will discover LG has also a cleaver meaning in its logo. Image Credit: Getty

For example, take LG's logo, which showcases a winking face. However, if you check it closely, you'll notice that the nose forms the letter 'L' while the face itself resembles a 'G.' 

Similarly, Pinterest's logo ingeniously combines a 'P' with a pin, cleverly representing its name.