A content creator surprised her audience by revealing her YouTube earnings for a video that reached 10 million views, sparking discussion.
Recently, influencer Maddie Borge shared her earnings from a video that garnered 10 million views, and the results left many viewers shocked.
This revelation has sparked discussions about how much creators actually earn from their work on the platform.
The content creator reveals three ways people can earn from YouTube
Maddie Borge, a Norwegian influencer living in London, posted a video titled “How Much YouTube Paid Me For My 10M Viewed Shorts.”
In this short clip, she broke down her earnings, illustrating how creators can monetize their content on the platform.
The revelations came as a surprise to many, indicating the complexities behind earnings in the influencer industry.
Borge explained that there are three primary ways for creators to make money from their videos: sponsorships, YouTube Adsense, and the YouTube Shorts fund.
However, her specific video, which was about sharing a tiny apartment, was not sponsored at all.
This meant that for sponsorships, her total earnings stood at £0.
Content creator stuns viewers after revealing YouTube earnings for her 10 million-view video
Next, she discussed YouTube Adsense, which is the most common method for creators to earn money.
Borge noted that at the time of her filming, Adsense was only applicable for videos viewed on laptops.
As a result, she made just $10.56 from Adsense for her 10 million views.
This amount was slightly more than what she earned for the same video on Instagram, but still far from what many viewers might expect.
The most surprising part of her breakdown came when she discussed the YouTube Shorts fund.
According to Borge, this fund is designed to reward creators for their short videos.
After doing some quick calculations, she revealed that her video made her $373 from this fund.
Adding up all her earnings, the total came to $385 for a video that lasted only 41 seconds.
Social media users were shocked by the sum YouTube paid for her
Many viewers expressed their disbelief at the low earnings for such a high number of views.
A 10 million-view video for just over $300? That’s so absurd, one user said.
I spend more than that on a Friday night at my local pub, the second user commented.
I really thought content creators earn millions from their millions-view videos, the sum that she revealed was insane, the third user said.
It’s different for everyone though. The more of those videos you have the more you make.
It depends on the category it’s in, what level of partnership you have with youtube.
There’s multiple different factors to what you get paid, another explained.
The difference between views and earnings in content creation.
The disparity between views and earnings highlights a crucial aspect of content creation: not all views are equal when it comes to monetization.
Factors such as audience engagement, the type of content, and where the views come from can significantly impact a creator’s revenue.
For instance, views from mobile devices might not generate as much income as those from desktop users, as seen in Borge’s case with Adsense.
Despite the low earnings from this particular video, Maddie Borge remains optimistic about her future as a content creator.
She acknowledges the challenges of monetization but also emphasizes the importance of engaging content and building a loyal audience.