Hailey Welch, known as the viral sensation 'Hawk Tuah Girl', and famous for her NSFW social media fame has sold $65,000 in merchandise with her fame in a viral on social media.
Previously, the interview with Tim & Dee TV catapulted her into the spotlight on social media.
In a video by Tim & Dee TV, the YouTuber asked her: "What’s one move in bed that makes a man go crazy every time?"
Hailey confidently shared her provocative answer to what makes men 'crazy' in bed: "You gotta give ’em that ‘hawk tuah’ and spit on that thing!"
Haley quickly gained fame from a viral video. The "Hawk Tuah Girl" even collaborated with the Tennessee-based apparel company Fathead Threads.
On June 20, 2024, Tennessee-based apparel company Fathead Threads posted two photos on Facebook showing the owner, Jason Poteete, standing with Hawk Tuah Girl . The post garnered over 8,000 reactions and 12,000 shares within 5 days.
With her fame from viral video, Hailey Welch sells more than $65,000 in merch.
This image was shared by Fathead Threads on Facebook, showing Welch's branded "Hawk Tuah '24" hats have been a major hit, with Fathead
The post has the caption: "HAWK TUAH OFFICIAL!!!We are selling authorized merchandise representing the hawk tuah girl so she is getting part of the proceeds.Get all of your apparel here!"
Threads report sales of over 2,000 units. Owner Jason Poteete confirmed the success.
“Our largest orders are usually 100 hats, maybe 150 to 250 shirts. This is way out of the normal for us,” Poteete said. “This is a small, family-owned shop. We’re all-hands-on-deck right now.”
Poteete, a longtime acquaintance of Welch, admitted he was surprised by her fame. However, the 'Hawk Tuah Girl' requested that Poteete not divulge any personal information about her or feature her face on the merchandise.
According to Poteete, the 'Hawk Tuah Girl' has not yet received financial compensation from her initial viral exposure, nor did she authorize the interview.
Despite the challenges facing emerging celebrities, Welch’s journey faced the challenge of Internet fame.
Previously, Hailey faces rumors of being sacked from her job after viral fame
Amid Hailey's newfound fame, rumors circulated that she was fired from her job as a kindergarten teacher due to the content of her video.
On social media, satirical articles from the Tippah County Tribune claimed that Hailey was out of work, gained attention and sparked debate.
They wrote: “We have kids spitting on each other and everything else since they heard their beloved Miss Hailey say "spit on that thang" on YouTube. They really look up to her as a role model and imitate the things that she does. We love Hailey but unfortunately we cannot allow this type of behavior from one of our very own faculty members. One positive outcome the kids took from Miss Hailey’s interview is that parents have informed us their kids are “dusting the cobwebs off everything” in their homes to earn extra allowance money. The parents are happily awestricken of their children’s newfound enthusiasm towards dusting.”
“I love those kids and they mean the world to me. It is not fair that I am forced to resign from my job because of a matter that occurred during my own personal free time away from school. What I said during that interview was based on my own personal thoughts. I was giving good advice to those who might want to have a little fun. I have the right to share my life experiences if I choose to do so. It has nothing to do with the kind of teacher I am for my kids. It is outright discrimination and I plan to seek retribution against the preschool," said Wellington.
It is clear that sudden fame on social media could bring job opportunities and increased income. However, Hailey Welch also faces challenges due to its unpredictable nature.
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